Russia' Only "Test Drive" Commercial Vehicle Exposition
The Venue
There are three ingredients to a successful show: Location, Location, Location! MOS-TRANS'98 uses the Moscow Central Aerodrome, just minutes from Red Square, central business and government districts, fine museums, luxury hotels and the city's best restaurants. The Aerodrome is adjacent to our headquarter hotel and is the perfect place for MOS-TRANS'98
The Show
MOS-TRANS'98, with unlimited show space, has the potential to be the largest commercial vehicle event in Eastern Europe.
Test Drive Area
The centerpiece of MOS-TRANS'98, the test drive area is every exhibitors show-place, offering daily demonstrations, staged and choreographedjust the way you want. The all-weather seating, audio and lighting systems will make your equipment shine. Props and stage equipment make this style of presentation truly unique. At MOS-TRANS'98, we not only deliver a new market, but a new way to do business!
Important Note:
The Demonstration Area is open to all exhibitors, on afirst come basis, that reserve space in the demonstration programs prior to the event. All exhibitors however, are encouraged to utilize their own exhibit space not only for a static display and hospitality purposes but also for ongoing demonstrations. The theme of this exhibition is "Demonstration" and attendees will expect to see your equipment working.
At MOS-TRANS'98 we not only deliver a new market, but a new way to do business.
The Exhibit Pavilion
At MOS-TRANS'98 the indoor exhibit is not separated from the action of the outdoor show. The Exhibit Pavilion is in the main show area. An all-weather pavilion gives each exhibitor easy access to the rest of the show, the same quality audience and a professional indoor environment. Russia's exploitation of its huge natural resources combined with a commitment to the modernization of its industry is putting tremendous pressure on an already outdated freight transport system. A population of over 200 million people add to the problem, as the public transport system literally grinds to a halt. However as Russia's access to funding increases every day, the country, bigger than most continents, emerges as potentially the largest commercial vehicle market the world has ever seen.
Each Exhibitor Receives:
Special Note: Outside exhibitors will not receive general cleaning. The outside exhibition space will have general 24-hour security, but coverage will not include each exhibitors space. Exhibitors are highly encouraged to hire their own security for their own exhibition space. Outside exhibitors will also need to make arrangements for outside cleaning services. These services may be ordered through the Exhibitor Service Manual.
For twelve years,
MacDonald Communications inc. has been a leading publisher of magazines
for the intertnationl trade press, in 1998, MacDonald Communications inc.
launches yet another Russian trade journal, Commercial Vehicle Operator,
which will act as an information source for the industry and more importantly
for MOS-TRANS'98 as its own promotional vehicle.
The majority of exhibition organizers rely on a "trade-out" arrangement of advertisements for exhibition space to assist in promoting their events. MOS-TRANS'98 will use the editorial and the advertising pages of Commercial vehicle Operator to insure the quantity and quality of attendees.
MOS-TRANS'98 is an exhibition for just those individuals looking to participate in a "trade only" event-no consumers looking to buy cars-just commercial vehicle operators looking for the latest equipment and technology to assist in replacing a worn-out transport system.
The Management
MacDonald Communications' operating division, Expo Corporation, is established to manage and produce all trade show and conference activities, Headed by Alexander (Alec) Glos, General Manager, with over ten years of international trade show and conference production around the world, land following tile verv successful organization of a. similar event. MOS-CON'97 in Moscow, Alee is well qualified to lead this dynamic event.
Michael (Mick) Carter, Financial Director of MacDonald Communications, assumes the same role for Expo Corporation, working from the European headquarters. Apart from his duties for the international parent, Mick worked for twelve years with an international trading company as its financial director and is well versed in international business.